Jesse Short Bull is a member of the Oglala Lakota Tribe in the state of South Dakota. In 2014, Short Bull was part of a team to change the name of Shannon County to Oglala Lakota County in South Dakota. He co-founded a non-profit in 2009, the Native Youth Leadership Alliance (NYLA), which supports Native college students. Short Bull’s filmmaking features stories from the Oglala Lakota Nation. His short film Istinma won several awards and was screened at dozens of film festivals across the country. He participates in summer youth filmmaking workshops on the Oglala Lakota Nation with the First Peoples Fund. Short Bull sits on the board of the Black Hills Film Festival in Hill City, South Dakota, one of largest film festivals in the state.